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The Business Bible for Coaches

Everything You Need To Know about Setting Up and Sustaining a Successful Coaching Practice

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The CAM COACH proudly presents the Complete A to Z of all the top tips, secrets and success strategies from the experts, combined with a step by step guide of how to set up and sustain a successful coaching business.

Over the years CAM Coach business development courses have helped over 15000 coaches from over 30 countries. They include Mindfulness Teachers, Nutritional Therapists, Functional Medicine Practitioners, Life Coaches, Private GP'S, Psychologists, Clinical Hypnotherapists, Chiropractors, NLP Practitioners, Holistic Therapists and many more......

After 15 years of mentoring and collaborating with some of the world’s most successful coaches we truly understand the key principles underpinning their success. These guiding principles can be found today within the syllabus of this course. We understand the mindset of the “successful professional practitioner” and how getting great client results combined with achieving commercial business success, forms the life blood of any coaching practice.

I have held nothing back, it has taken me 10 years to put this course together and it contains everything i know about achieving business success in private practice. This course shares it all.

If you model the success strategies taught within the lessons of this course you will achieve unlimited success as a professional health practitioner.

“Life Practice Super-Coach, Mark Shields and CAM magazine editor, and World Champion Athlete Simon Martin trigger the inspiration and motivation you need to take action towards achieving your goals. Complete the Lectures, attend the training, watch the webinars and you will realise you can do it !”


Business Partners

“I worked with Mark on my own business development and found it an absolutely invaluable experience. He is so inspiring and gives excellent practical tips in starting and developing your business its helped me so much”

Emma Hendricks Leader Centre of Excellence BANT

“Shows coaches and therapists how to get serious about becoming business owners and make a living, highly recommended”

Oliver Barnett Founder London Clinic of Nutrition

“This is the Perfect Coaches Business Bible and every Coach needs one”

Jay Firmager. Owner, Holistic Therapist Magazine

“Essential Reading for students on our nutritional degree program”

Shirley Briars, Lecturer Institute of Optimum Nutrition

“CAM Coach educational programs are an integral part of the entrepreneurial module at the Institute of Health Sciences”

Suzanne Laurie, Academic Director , Institute of Health Sciences

“A number 1 best seller”

Savio Joanas NutriCentre Book Shop

“The CAM Coach Education & Vocational Services are now an integral part of University & College Programs UK & Ireland”

Nutritional Therapists of Ireland

"It’s clear, straight forward advice, and if you’re new to setting up your own business this course is invaluable"

Amanda Caulfield NNA UK

'I can not praise the Success in business on-line course enough. I have just finished the course and I now have a full list of to-do's that I feel motivated in doing. Every module is relevant to your business and business planning and while your doing the modules your head starts with new idea's that are exciting, motivating and you just want to finish the course so you can then start them.

I have been in business for one year now and this has really opened my eyes to where I was going wrong and what needed changing to make my business more of a success. The modules are so easy to follow, with step by step guidance, clear and to the point. Anyone who is self employed should do this amazing course and I'm so thankful that I found you'

Lorraine Wyrill - NATUROPATHIC NUTRITION ASSOCIATION UK


Your Trainer


Mark Shields
Mark Shields

Mark Shields AKA The CAM COACH a former multi award winning Barclays executive set up the Life Practice UK in 2005. The Life Practice specialised in performance improvement coaching and training for individuals and businesses and had coaching clinics all over the UK.

Students came from all corners of the world to learn and graduate as life and business coaches learning the life practice unique coaching methodology known today as Rapid Transformational Coaching.

In 2008 the Life Practice was awarded Mastery Level Certification by the Mind Institute of Australia, for its demonstrated insight and advancement within the NLP and Coaching community.

2008 proved to be a year of unprecedented success for the life practice group with Mark and his team successfully franchising their life and business coaching methodology. life practice life and business coaching grew in number and at its height boasted Life Practice in most UK major towns and cities, including harley street and Rodney Street.

2012 saw the launch of the best selling book the CAM Coach written by Mark Shields and world champion athlete Simon Martin.The CAM coach reached 15,000 students in over 30 countries and is today often given the accolade as being amongst the worlds leading resources for coaches looking to set up and sustain success in private practice.

Mark has spent 20 years treating a client list that includes World Champion Sportsman, CEOs, Government Advisors, Politicians, West End Stars and Olympic athletes. His engaging and informative teaching style is peppered with anecdotes from an unparalleled career in which he has helped thousands of people to achieve profound change in their lives.

Today delegates from all corners of the world choose the Life Practice Academy as their learning provider to learn the powerful life practice transformational coaching methodology and proven CAM COACH success in business strategies.

In 2018 Mark was invited to join coaching legends such as Dan Lok, Robin Sharma T. Harv Eker Matt Bernstein and John Lee and showcase his work as a member of the Wealth Dragons team.


Class Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
Does distance learning work as well as face to face?
We offer 100% Online learning with full tutor support. Enjoy the flexibility of being able to study around your life, job, family & commitments. - With the Open University celebrating its 50th anniversary & the Kings College London & Cambridge University offering distance learning degree level courses, the flexibility of home study courses is more popular than ever. This is where we come in. Learning with the CAM Coach team is life changing. You will have the flexibility and support to study around your job, family & commitments.​ Download our course App and view your course on all your devices. Enrol onto any of our courses from anywhere at any time and be in complete control of your study.

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